MoU between National Law University Odisha (NLUO) and the Mary Anne Charity Trust (MACT) to develop Tobacco Monitor Mobile Application for Odisha

National Law University Odisha (NLUO) and the Mary Anne Charity Trust (MACT), Chennai, have entered into a Memorandum of Understanding (MoU) to jointly develop, localize, and implement the Tobacco Monitor Mobile Application in the state of Odisha. MACT, registered under the Indian Trusts Act of 1882, is committed to human rights in the areas of environment and health. It is known for its work on the Tobacco Monitor App and multilingual outreach. This collaborative initiative aims to bolster tobacco control efforts through digital innovation, effective information dissemination, and community engagement. The collaboration is part of the Project Tobacco Control Initiatives undertaken by NLUO.

Under this MoU, NLUO will partner with MACT to adapt and translate the Tobacco Monitor App into Odia for the state of Odisha. This will ensure accessibility for local users and maximize its reach and impact across the state. The collaboration reflects the shared vision of both parties to contribute toward a tobacco-free India.

This non-binding agreement sets the foundation for a mutually beneficial partnership, focusing on monitoring, reporting, and empowering communities to participate in tobacco regulation enforcement. The Tobacco Monitor App offers a range of features designed to support tobacco control efforts. Users will be able to access vital information on tobacco laws, they can report violations of tobacco control laws, including non-compliance with ban orders or specific regulations, with a comprehensive list of violations available for selection. They can also track the status of their complaints, from registration to resolution. The app provides support options, including cessation assistance, and allows for volunteer registration to aid tobacco control initiatives. Additionally, the app includes a ToFEl function to assess schools’ tobacco-free status and provides updates on tobacco control campaigns and events.

The MoU has been facilitated by the Centre for Public Health Law and the project team of Global Tobacco Control Project at NLUO. The MoU was formalized by the NLUO Registrar and Mr. S. Cyril Alexander, Executive Director of MACT, reaffirming their commitment to innovation in public health governance. Together, the parties aim to leverage technology and legal expertise to create a robust monitoring mechanism tailored to the socio linguistic needs of Odisha and promote healthier communities in Odisha.